Mattress Firm (MFRM:US) (Short)
What we said: "There was another mattress retailer called Heilig-Meyers that was run by an accountant. Most accountants are just bean counters—they aren't experienced businesspeople and they don't understand the business too well. This accountant figured, 'Well, if the numbers work like this, let's just multiply and the outcome will look like this.' In several years he went up to 787 stores, and over a short period of time the company went from AAA to liquidation. There was no reorganization. That's kind of where I see Mattress Firm doing with the 700 stores now... just too big and the cost structure is too expensive."
What happened: Mattress Firm filed for bankruptcy in October 2018.
